The researchers carry this project to know the negative effect of Social Media on the students’ academic performance. Survey method was used to collect the primary data. Sample size was 197 respondents. The respondents are students of Erbil City (Iraq). Data was analyzed using Correlation of Variables, ANOVA and Regression with the help of SPSS software. The study revealed that Time Waste, Cause of Distraction and Reduced Command over Language as the most responsible factors for Social Media to affects the students’ academic performance. However, the researcher found no significance in the variable of Reduction in Real Human Contact.